Our Story

Crafting India's finest fragrances since 1956 — rooted in tradition, refined for modern living

In 1956, P. Venkata Subbaiah Setty founded Sri Srinivasa Agarbathi Company in Chintamani, near Bengaluru — driven by a devotion to traditional incense craftsmanship. A year later, his elder son P.V. Jayaramaiah Gupta relocated the business to Bengaluru and transformed it into Balaji Agarbathi Company, expanding its expertise and reach across India.

68+ Years of Expertise
15+ Countries Served
3 Generations of Leadership
100+ Fragrance Creations

Where It All Began

From this foundation, Orkay Fragrance was born as a sister concern, introducing the iconic Snake Brand trademark — now recognised globally as a symbol of quality, authenticity, and fragrance mastery

Today, P.J. Ravi Kumar and P.R. Shruthi carry the brand forward — honouring its traditional roots while steering its growth into new markets and modern product lines. What began as a single-room workshop is now a globally trusted fragrance house

What We Create

With over six decades of incense chemistry expertise, every product we craft reflects a deep understanding of aromatic balance. Our range includes:

Incense Sticks

Incense Sticks

including our globally celebrated Snake Brand Orkay Chandan

Dhoop

Dhoop

for deep, meditative rituals

Roll-on Perfumes

Roll-on Perfumes

modern fragrance for everyday wear

Soaps

Soaps

therapeutic cleansing infused with premium aromas

Bakhoor

Bakhoor

rich, exotic blends for luxurious spaces

Every ingredient is carefully selected. Every blend is crafted to elevate spiritual practices, meditation, and meaningful everyday moments.

Trusted Across the World

Our fragrances reach homes across India and international markets including the USA, Europe, the Middle East, Indonesia, Sri Lanka, Nepal, Malaysia, Singapore, and Mauritius. Our export collection is crafted to meet the highest global standards - bringing the same devotion and quality that built our reputation at home to fragrance lovers worldwide.

Our Philosophy

We believe fragrance is more than aroma — it is emotion, memory, and ritual. Every creation is designed to bring warmth, harmony, and positivity into your space, transforming ordinary moments into something meaningful.

Our Promise to You

Quality. Authenticity. Consistency. From ingredient selection to final product, we create fragrances you can trust and return to — time after time.

Our Commitment

Sustainable practices, responsible sourcing, and a deep respect for tradition guide everything we do - for you, and for generations to come.

The People Behind The Brand

P J Ravi Kumar

Guiding Orkay Fragrance into global markets while preserving the brand's heritage and values.

P V Jayaramaiah Gupta

Expanded the family business into Balaji Agarbathi Company and grew its presence across India.

P Venkatasubbaiah Setty

Established Sri Srinivasa Agarbathi Company with a vision rooted in devotion and traditional incense craftsmanship.